Blue Run Ventures, formerly known as Nokia Venture Partners, with a $350 million fund, is now ramping up to establish a global brand for its new indentity by focusing on early stage companies in the IT, mobile, and consumer markets. As part of its global branding, BRV has opened a new office in Shanghai, China, and appointed Mr. Andrew Chen as its Investment Director.

"China not only has become a dynamic region for innovations but also increasingly the first entry market for technology start-up companies" claims Mr. Jui Tan, Partner of BlueRun Ventures.

As background, Nokia Ventures Organization Asia was initially established in October 2003 in Shanghai, where it actively pursues and develops new business opportunities and seeks to identify collaborative models with Chinese entrepreneurs.